You can get high rankings and increase web traffic to your site by doing the following steps:

1- Keep your website simple with few graphical images and programs like Java, Flash, etc. (if required) These programs can increase the site loading time.

2- Search what keywords people use most often on search engines related to your products or services & then use these keywords as text in the design to increase website traffic.

3- Don't forget to add relevant Title tags & Meta tags for all of your webpages.

4- Don't use Frames on your site as SEs can not crawl the content in frame/ iframe

5- Don't forget to add HTML & XML sitemap on your website

6- When finished with a page, run a spell checking program and then compress the html code.

7- Try to make URLs static..SEs might ignore very dynamic URLs

8- Try to use important kws in URL itself..But don't stuff

9- Always check browser compatibility of your website in different browsers

10- Don't forget to add Image tags (Alt Tags) for all images

11- Always create customized 404 error page

12- Take care of the broken links on the website