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  1. #1
    simgraphics is offline Renter
    Join Date
    Sep 2008
    Posts
    6

    Default Web 2.0 as a Style, and how it can be used to help your company

    Web 2.0 as a Style
    Much as the term Web 2.0 is used to describe an understanding the current state of new media, it is also a visual style that lends it’s appeal to a completely new art style merging modern and post-modern aesthetics.

    There are a few variables that are generally associated with the Web 2.0 aesthetic:

    • Simplicity
    • Central layout
    • Fewer Columns
    • Separate top section/banner
    • Solid areas for screen real-estate
    • Simple navigation
    • Bold logos
    • Bigger text
    • Bold text introductions
    • Strong Colors
    • Rich Surfaces
    • Gradients
    • Reflections
    • Attractive Icons

    Below is a list of the standards and innovations associated
    with Web 2.0.

    • Cascading Style Sheets to aid in the separation of presentation and content
    • Folksonomies (collaborative and social tagging, social classification, and social indexing)
    • Microformats extending pages with additional semantics and information.
    • REST and/or XML- and/or JSON-based APIs
    • Rich Internet application techniques
    • Semantically valid XHTML and HTML markup
    • Syndication, aggregation and notification of data in RSS or Atom feeds
    • Mashups, merging content from different sources, client- and server-side
    • Weblog-publishing tools
    • Wiki, blog, or forum software to support user-generated content
    • Internet privacy, the extended power of users to manage their own privacy in cloaking or deleting their own user content or profiles. Source : http://en.wikipedia.org/wiki/Web_2.0



    For more information on Branding & Identity, Web 2.0, Maximizing your Marketing ROI, PM Me
    Last edited by Chief Tutor; 09-11-2008 at 10:25 AM. Reason: Put URL in Signature

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