Thread: Do you really want to dedicate yourself to new marketing?

I don't dedicate my whole time working on new marketing techniques like in Social Media Marketing. I do also the old ways on internet marketing like blogging and posting comments and forum. They're quite still effective.

"Are you willing to dedicate yourself for 6 minutes each week and about 20 minutes every other week to market yourself?" The total per month any Agent has to spend on LookRealty is 1 hour per month. I think every agent should have that and if they blog on their site they can copy and paste to LR and then only have to spend 24 minutes inputing data so 30 minutes total per month.

I might have said too much but I like to be clear that my program saves agents time by how the format works.

I'm very old school but I know that marketing technologies are appreciated by the clients and so incorporate them into LR.

Best,
John

I will check it out and post a review accordingly. Thanks for the great info.

Thanks Maui for checking us out.

Anyone who see's this post: In Google Type “Robynn Eccles” –Joined 2/02/2010 –Had stats, blog and info consistent every week from day 1. Is now #6 in Google with LookRealty 24 days total Salt Lake City

“Gary and Claudia Scott” – 2/03/10 – Now is #9 on Google with LookRealty in 23 days – Fountain Valley, AZ


John Perkins

I don't think marketing is my forte...I couldn't even managed to reach my monthly sale target when I was a salesman. So pathetic. Now I'm working as a part time history teacher.

Hi banyumanik31,

I'll tell you what. When I started my National website 2.5 years ago I only had me and the developer I gave my computer (G4 Laptop) to as pay for services. 2.5 years later I finally release it to the agents. I went from 1 test agent on site to 84+ agents in 37 days. Talk about staying with something that only I believed in? I still have agents telling me I'll fail. I just don't say that to myself because I know where that leads. Its okay to be realistic and drop out but you may not want to quit so early on yourself is what I'm saying.

So lets go to your Sales Quota. I didn't always make my sales quota? Its not unusual. There are tons of those stories. But for the most part when someone hung in there it all turned around. I know one very wealthy agent now who in his youth took 1.5 years to get his first listing in a community. It when viral as he learned his craft and I have a lot of respect for the guy. I asked him what his secret was. He just said, "Its as simple, as not giving up and being consisten. Show listing data, know the homes in the area and let people get to know you and trust you! Isn't that common sense?". This was him to me and I'm like "Yep!"

Maybe you need coaching to show you how it works and then how to maintain. After being helped though you have to take over and keep yourself pumped. Its not easy when you hit the downs several days or weeks in a row. So what you need to do is marketing yourself enough that there is always some good going on. I've been there through downs that wiped me out. Market turned and was left with 6 listings that quit on me in one week. How did I get through it? Told myself, I was partly to blame and that it would never happen again. And it didn't because I made sure my clients knew to stick with my confident and thougtful analysis.

Right now, I help the Agents that are on my site by giving them weekly email reminders of how to SEO. Some listened to me and thought I made sense while others just sat there doing nothing with their pages. I had 20 out of 60 agents SEO in 30 days or less. Why? Because they did the 1.5 hour of work I asked them to do once a month. That's all. They believed their work would make a difference and were willing to invest that much time.

Now the other agents are scrambling to catch up and/or think they have fallen so far behind that its not worth it. BS I say, its just another cop out. First it was, "I don't believe it will work." then the next is, "Well, now its too late." This is a lose attitude I can't overcome. I just say, "You must not care."

So ask yourself? Do you care? would you be willing to take direction and follow through. Then when you see results would you still move forward on it even when there are a few bumps along the way?

If not, that's okay. Not everyones meant for Real Estate just like not everyones meant to be a teacher. It takes a special person and I should know as 6 of my family members work for the school district. All I say is while your a teacher make a difference. That's important.


All The Best and hang in there,

John

"Its okay to be realistic and drop out but you may not want to quit so early on yourself..."

Aaah. I don't know man. I agree with banyumanik31. I feel his pain, I really do. He’s 90% of the RE agents out there.

There's only so much money in the pot. There's only so much a person can take. There's only so many calls from the telephone and electric and water company one can handle on a daily basis man. Smiling and telling yourself positive things only works for so long. Most people tend to hit the bottle when it all seems pointless day in and day out.

What banyumanik31 did was borrow money from Paul to pay Peter for who knows how long. I’ll bet he and I agree that “quitting early” is subjective. People, “early” could mean to you, a month, two months, ten months. It's not worth fighting the fight full time when the electric man bangs on your door. There are just too many impending bills that require immediate attention. And "Investing in foreclosures!!!" as the gurus say, isn't an option. Why not? Because one would be foolish to start assigning contracts without at least being a member of an LLC. And it takes money to form an LLC correctly. And it takes money for marketing to reach FSBOs and cash buyers and investors and gasoline to get to those deals that’s why not.

Look Realty, picture yourself if you will, sitting next to banyumanik31 in a twelve year old car. You’re both going to the office. You're driving in the wet snow and the wipers only work at ten percent now. You have one hand on the wheel and one hand in your wallet. You're handing banyumanik31 one dollar bills every one tenth mile to and from the office which is 30 miles away, three days a week. He's throwing the money each time you hand it to him, out the window hoping today he'll get a sale to pay you back. No website, that’s $75 a month. No money for a website. No marketing dollars. No money for marketing dollars (direct mailing lists for $750), to drive traffic to a website with IDX. Quarterly MLS fees? No money left for that either.

Now substitute yourself for Citibank. Like Henry Hill once said "F** you! Pay me!", each month with interest.

My goal of RE office ownership hasn't changed, just the rules for the time being on how to get there. Like most RE agents who aren't veterans, I'm a pragmatist. When the electric gets shut off even once, it's time to be realistic, do whatever it is you’re good at part time and find something that'll give you some income to put food on your table at least. We pragmatists, won't continue to pretend what's happening, isn't happening. We don't want to read another success story from people we'll never meet who "were just like you......twenty years ago". “You’re a charity case for something to eat…..I’ll pay you at another tiiiiiiiiiiime…..take it to the end of the line” As Axl Rose would say.

So banyumanik31 and the rest of you realistic, critical thinkers out there, I'm with you. There's nothing wrong with going p/t if it'll save your house and your relationships. Don’t let it get you down. It’s only temporary. Stay focused on your goals. Try and market yourself when you’re not down in the dumps. Nobody’s going to hold it against you if you don’t. This isn’t a f***ing contest even though the wealthy “marketing geniuses” (not you Look), on the net and the rich brokers in NYC would like you to think that. Don’t feel if you don’t market yourself each day at exactly 1:00pm, you’ll fail. Bulls***! Don't let anyone ever tell you "There's no such thing as a p/t RE agent." F** ‘em in the ear! Twice!

I'm proof and so is banyumanik31 you can reach your REALISTIC goals, eventually.

Peace out.
CM

Chrisopher Moltisanti Yeah, I have no arguement with anything you said. But I haven't heard anyone say you couldn't be part time. I think its a valid marketing ploy though for those full timers.

That's why I put being realistic with oneself and that not everyone is cut out for Real Estate in my words. I have worked part time myself while going through a rough patch in RE several years back. I think that is extremely common.

I just wanted to put some encouraging words out there because he said marketing wasn't his forte.... maybe - maybe not. I always want to try to make sure someone reevalutes themselves just in case.

I think its a continueal process and the mere fact that either of you are here is proof that there is still interest to keep in touch with RE and the potentials it offers you. If you quit I would assume most people would stop coming here.

We are active agents looking for solutions. Not to sit here and spout how bad the market is and how Anthony Robbins is a joke. He's not for many people who understand the realities of what he is saying. He never said don't be truthful with yourself, just offers a way for you to motivate your spirit and not give up where all seems a fail.

Disneyland wouldn't exist if Walt gave up after he had to file for bankruptcy, more than once, was fired after he made the company money, and had to eat dog food. Yep,! Read about it! He's not the only one to come through difficult times. Best to you and banyu for better times.

Best,

John

I hear ya man. There was a time not so long ago that there were some folks on the net, on other sites who have indeed said that. But you and I are smart enough to know it was a ploy from Full Timers who have a cash injection coming to them anytime they need it. Those rich brokers of NYC. You know who I'm talking about. They stick together like glue. They also screw one another, they don't think we know this. Joke's on them.

It is more common that a lot of agents think. I think the common folk on here know this. I just don't want any of them to think they're alone. I wasn't talking about how bad the market is, just explaining to agents who are on the fence, that it's ok to go p/t and it won't equate to "quitting early" or giving up on themselves. A few bumps in the road is fine for realists, as long as it won't empty their pockets.

Real simple Look: when one has a $1.50 to their name, they're not really going to want to, much less be in the mood to try anything else. Yes, we're here looking for solutions; free ones at that. You have to explain things this way. I know, you did, on your first post. Some will give it a try, others may not for reasons I've explained. For 90% of the agents looking for solutions, they don't have dime one to spend. I'm one of these agents you've described looking for solutions too. I may try your system. I'm in a good mood because I didn't have to spend the $5 in gasoline it would have cost me today, to drive to the office. I have to call a client shortly and tell him, when we meet on Sunday for the showings I'll give him the other hard copy listings we were talking about because I don't have the money for postage to send them to him. (he doesn't have a computer yet). Naturally, when I'm down to my last $1.70. Naturally.

CM