Thread: Marketing on Facebook

Yes, that is an interesting fact about Facebook and other related social networking sites. Having a lot fans on your page can attract people to know you.

Has anybody here created fan pages for individual communities that you farm? If so what kind of information do you post to keep discussion/information flowing?

I actually have mine too, both facebook group and fanpage, it's the best way to share your content with your Fans that has common interest with you.

Friends have told me I would waste too much time if I was on faebook, but from a business standpoint I really need to look into it.

I just wanted to share a couple of thoughts about setting up a presence on Facebook (either a Group, Fan Page or Application):

1. TARGET MARKET: Before you do ANYTHING, make sure you've defined your target market in a detailed fashion: who exactly are you targeting? Get explicit about who you are selling to.
2. KEYWORD RESEARCH: Keywords are what search engines use to deliver relevant content to users. Utilize some of the FREE keyword tools out on the internet that RELATE to your TARGET MARKET. If your TARGET MARKET is Senior Housing, you want to research keywords that relate to that market and get search traffic (see links below to assist).
3. KEYWORD UTILIZATION: The keywords that you determine to be the best should be in the content of your Group, Fan or Application Page. NOT overused, but included.
4. GIVE, GIVE, GIVE: The point of this page is to deliver USEFUL CONTENT to your audience around the KEYWORDs that you determined from your TARGET MARKET. Make sure to post at least a few times a week and research what you are posting. I see many pages out there that get set up, but never deliver anything but a sales pitch as their only post. Why would I want to join a group or page like that? Put yourself in the shoes of your TARGET MARKET...What do THEY want?
5. PATIENCE: Rome wasn't built in a day, and while Facebook has the power to move things along more quickly, you have to create a following which TAKES HARD WORK in the beginning which will become less and less over time, but you have to commit to sticking with it for at least year or you shouldn't expect good results.

A couple of resources (both FREE and PAID and by full disclosure: I've used all of them, but have nothing to gain by sharing them) to help you in your quest:

thirtydaychallenge.com (FREE)
crowdconversion.com (PAID)
(FREE - Google Adwords Keyword Tool) https://adwords.google.com/select/KeywordToolExternal

Happy Facebooking!

If you're not on facebook yet, you must start now, it's actually one of the best way to promote your business. You can have you fanpage to introduced your business and get more fans. And for groups to gave interact with your members. It's very useful. More in more people now are using Facebook for marketing their business.

I do agree with the ideas. I even use facebook also for my marketing. It is nice to know that there are lot of businessman who uses facebook. Good Luck

All the tips given are useful. Facebook is really a great help for every online business. What you need to do is to interact well with other members and build a good relationship.

Facebook really helps a lot in marketing your own site, just need to gain fans just like followers on Twitter. I think, Fan Page is a great way to show your business services to different people that might be possible clients. Good job on your Fan Page.