Thread: Marketing Strategies

Why don't you drive around and find the ugly vacant houses and track down the owners. A lot of these people want to sell. Plus you'll meet real estate investors who you'll list their houses when they are done fixing them up. Another thing you can do is knock on doors of people in foreclosure and finding out if they want to sell their house.

Originally Posted by mciau

I am a part time real estate agent who is making the transition to being a fulltime agent for Century 21. I have been doing this for about 4 months and i understand that it takes about 5 months to make a sale. I wanted to see what other agent do in order to generate leads and what works best for you. I seem to be strugling a little and im looking for a little motivation and advice. I have been holding open houses around the beach areas and i have been doing cold calls but they dont seem to be generating any real leads. Again i am doing this part time so that might be a reason... what do u think ?

Maybe you are lack of marketing ideas.. In any kind of business, you need a marketing strategy get the attention of the customers..

Marketing strategy,In order to generate leads you must drive traffic to your website using SEO. If you have reach the top rank possible customer might visit you. But SEO is not that easy it requires patient and effort..

Well you have to do traditional good old marketing as well as online marketing. I know for a fact that online marketing is very powerful and can be success factor. First You must have a website. Then get a professional SEO guy to do some optimization. This will make your website visible to potential customers. Go for some advertising campaigns like adsense (which is done by Google). Better to do a email campaign also...

As an agent it is important to keep your self motivated. Lets just say your doing it for the benefits of your client. And bare in mind that a good agent needs thoughtful effort and time.

You must be have "attitude". It's necessary to think outside the box.
Study the internet Marketing process. This will surely help you in marketing you business.

- Staten Island REOs

Originally Posted by alps property

Well you have to do traditional good old marketing as well as online marketing. I know for a fact that online marketing is very powerful and can be success factor. First You must have a website. Then get a professional SEO guy to do some optimization. This will make your website visible to potential customers. Go for some advertising campaigns like adsense (which is done by Google). Better to do a email campaign also...

I agree completely, online marketing is huge for the real estate industry. Most people begin their search for real estate/homes online and it is a great opportunity for agents to get leads. Do some research on pay per click (Adwords) and SEO. Make sure you have a good site before you run any ads online.

~Macheath
Online Promoter

We can't hide the fact that Real estate industry had been badly affected
by the economic downturn we are dealing with right now and many realtors
are having a problem on keeping their sales.

have you try posting on Classified Ads? How about social media marketing? Work on it now coz I can assure you, it can help you generate leads.