Thread: Why blog?

From a business perspective there are several potential reasons to blog. But, as always, it depends on what you want. Blogs are no different from channels like video, print, audio, presentations and so on. They all deliver results - but of varying kind. The kind you can expect from blogs is mainly about stronger relations with important target groups.

Become the Expert

Position yourself and your company as the thought leader of your business.

Customer Relationships
In a forum where your main objective not is to sell, you'll have a more personal relationship between you and your customers. Blogs are a fast way to join the customers' discussions, provide tips and insights or receive feedback.

Media Relations
It's every PR-consultants dream to create a channel where media regularly check what you have to say, instead of media just being passive - sometimes indifferent - recipients of press releases.

Internal Collaboration
Use blogs as a workspace where project members keep each other updated without wasting time writing reports or searching the Outlook inbox.

Knowledge Management
Blogs works in two ways. First of all, they're an easy way for the readers to find information and resources they want or need. That's obvious and could be used internally in many organizations. Second, blogs are a kind of "university light" for the blogger. Blogging is on-the-job learning.

Recruitment
If you establish your company as a thought leader, people in your business will pay attention. They'll read and discuss what you have to say. Chances are good they will see you as an attractive employer.

Test ideas or products
A blog is informal. It's part of a conversation where people (often) can comment, and the blog can provide you with a measure of value. Publish an idea and see if it generates interest. Does anyone link to you? What do they say?

Rank high in search engines
Well, this has nothing to do with relations. But Google and other search engines rewards sites that are updated often, that link to other sites and most importantly, that has many inbound links. Start a blog at your regular site and your ranking will boost..............................

We only use the blog on our website to tell people about our latest bargains, we point a link to the property details in our search facility and only to say about new pages that we have recently created. For me it is the best way to get a new page indexed in the SERP's - usually less than an hour and the page that I have written about is fully indexed in the SERP's. That's a powerful way of telling people about your website.

We don't really write articles as we have ran out of things to write about, we might do the odd one about areas / towns that we operate in but there is only so much you can write being an estate agent!

Dear Resale
You should be incredibly proud of your efforts to blog and have it ranked so quickly in the serps's

Why limit yourself to one key word \rich response ie
see this house on special click url
additional pictures of house click url
local information click url
If this house is not for you Can we find you something else click home finder url
and the ever evil DO you need to know what your house is worth URL

The always necessary tag URL you can contact me URL

So...... I got 7

Blog about local news items
A new business that opened
The changing DT core
How business is handling Interest rates shifts changing demographics
How is the local paper handling Web 2.0
Will taxes go up
Photo's and inclusion of the {beer and chicken wing} sports leagues in the local news phenom.
Match a pet to the owner contest

We need to talk.....

David Pylyp
ShopTOism

Originally Posted by cgillespie

This may be a ridiculous question, but does blogging actually generate a substantial amount of business for you? I do it because people always say how it will help boost your sales, but I'm not sure how much it is working...

Yes. Creating a blog for your real estate business can really help boost sales. If you really want to get massive traffic going in to your website, blogging is a great marketing strategy. It will also help inform your potential clients about your business, products or whatever services you

Why Bother Blog?

Blogging is one of the most powerful tool to inform everyone on the internet these days.

• The main reason that I started to post a blog is because I really want to share what’s on my mind then receive feedback from those who read my blog.
• Improve my English. In order to let everyone read my blogs I wrote it in English so that language barrier won’t be an issue.
• Popularity. I’m not really into fame thing but think the more popular you became the more readers will visit your blog. I don’t want to just post a blog then no one will read your blog. Popularity affects the main factor why I post blog — share information.
• Money. Blogging can also be a money making machine. Through advertisements that will be display on your blog, you can get paid by those companies that your blog has an advertisement of. Though most people is in dire need of money including me, money is not the thing here. Money should be the last thing we should take care of. Advertise only those products/services that you want to advertise. Don’t just advertise for money.

Google like blog but with new and unique post then only term can appear high in SERP Report. Blogging is good for backlinks and for creating buzz.

There are lots of reasons why to blog:

1. To promote website
2. Increase its traffic and backlinks
3. To share information, provide tips or guide
4. To generate leads or sales

I had never blogged before until less than a year ago when I started up an online real estate continuing education company. I wanted to find a free way to promote that business, so I started writing informative blog posts on various real estate-related websites. It was some work, but not too much.

The response from my blogging efforts has been tremendous! I have generated lots and lots and lots of business from my blogging efforts. Plus, the blogging has substantially increased my Google search ranking.

Blogging has been a huge benefit for me personally!