simgraphics
09-11-2008, 03:16 AM
Web 2.0 as a Style
Much as the term Web 2.0 is used to describe an understanding the current state of new media, it is also a visual style that lends it’s appeal to a completely new art style merging modern and post-modern aesthetics.
There are a few variables that are generally associated with the Web 2.0 aesthetic:
• Simplicity
• Central layout
• Fewer Columns
• Separate top section/banner
• Solid areas for screen real-estate
• Simple navigation
• Bold logos
• Bigger text
• Bold text introductions
• Strong Colors
• Rich Surfaces
• Gradients
• Reflections
• Attractive Icons
Below is a list of the standards and innovations associated
with Web 2.0.
• Cascading Style Sheets to aid in the separation of presentation and content
• Folksonomies (collaborative and social tagging, social classification, and social indexing)
• Microformats extending pages with additional semantics and information.
• REST and/or XML- and/or JSON-based APIs
• Rich Internet application techniques
• Semantically valid XHTML and HTML markup
• Syndication, aggregation and notification of data in RSS or Atom feeds
• Mashups, merging content from different sources, client- and server-side
• Weblog-publishing tools
• Wiki, blog, or forum software to support user-generated content
• Internet privacy, the extended power of users to manage their own privacy in cloaking or deleting their own user content or profiles. Source : http://en.wikipedia.org/wiki/Web_2.0
For more information on Branding & Identity, Web 2.0, Maximizing your Marketing ROI, PM Me
Much as the term Web 2.0 is used to describe an understanding the current state of new media, it is also a visual style that lends it’s appeal to a completely new art style merging modern and post-modern aesthetics.
There are a few variables that are generally associated with the Web 2.0 aesthetic:
• Simplicity
• Central layout
• Fewer Columns
• Separate top section/banner
• Solid areas for screen real-estate
• Simple navigation
• Bold logos
• Bigger text
• Bold text introductions
• Strong Colors
• Rich Surfaces
• Gradients
• Reflections
• Attractive Icons
Below is a list of the standards and innovations associated
with Web 2.0.
• Cascading Style Sheets to aid in the separation of presentation and content
• Folksonomies (collaborative and social tagging, social classification, and social indexing)
• Microformats extending pages with additional semantics and information.
• REST and/or XML- and/or JSON-based APIs
• Rich Internet application techniques
• Semantically valid XHTML and HTML markup
• Syndication, aggregation and notification of data in RSS or Atom feeds
• Mashups, merging content from different sources, client- and server-side
• Weblog-publishing tools
• Wiki, blog, or forum software to support user-generated content
• Internet privacy, the extended power of users to manage their own privacy in cloaking or deleting their own user content or profiles. Source : http://en.wikipedia.org/wiki/Web_2.0
For more information on Branding & Identity, Web 2.0, Maximizing your Marketing ROI, PM Me