HHI Golf Guy
05-25-2005, 08:51 PM
Do you have another real estate competitor that is SEO savvy or has hired an SEO firm to beat you in the SERP's? Do you want to get them chasing their tail?
First, think of a real estate related search term for your market that you are sure is fairly obscure. Be sure to include the name of your city in your phrase. For example, use "Las Vegas desert view homes".
Each day for a week or two, go to the Dogpile and Alta Vista search engines and run this query 50-100 times on each search engine. Why? Wordtracker uses Dogpile as part of its data collection for search term frequency and Overture uses Alta Vista for part of its data collection.
Do this for 1-2 months. If your competitor is the type checks the latest search trends using your city name for the latest KW trends, they just might try to target that keyword! You can check there site and see if they tried to optimize for it.
Yeah - it's a mean trick. But it's late at night and I needed a break from gathering data for a proposal.
BTW, looking at a snapshot of Overture or WT search term data is OK, but don't bet your whole site on one data set. You are better off studying data over a period of months. In fact, you should keep a record each month.
There are times when you might have someone running a ton of automated search queries that can skew the data.
First, think of a real estate related search term for your market that you are sure is fairly obscure. Be sure to include the name of your city in your phrase. For example, use "Las Vegas desert view homes".
Each day for a week or two, go to the Dogpile and Alta Vista search engines and run this query 50-100 times on each search engine. Why? Wordtracker uses Dogpile as part of its data collection for search term frequency and Overture uses Alta Vista for part of its data collection.
Do this for 1-2 months. If your competitor is the type checks the latest search trends using your city name for the latest KW trends, they just might try to target that keyword! You can check there site and see if they tried to optimize for it.
Yeah - it's a mean trick. But it's late at night and I needed a break from gathering data for a proposal.
BTW, looking at a snapshot of Overture or WT search term data is OK, but don't bet your whole site on one data set. You are better off studying data over a period of months. In fact, you should keep a record each month.
There are times when you might have someone running a ton of automated search queries that can skew the data.