Good Neighbor Network

[frobn]

I am curious if people here are interested in forming a "Good Neighbor Network"

I am completing the internal linking for broadwaykeys.com site. There are over 2000 listings from the MLS with unique titles, meta descriptions and user friendly urls. Google is scanning the site daily and so far recognizes about 500 of the listings. I am tweaking several queries and sitemaps to have all listings recognized. My sites have recently come out of the Google sandbox with PR4 on many pages. I agree with many here that more is needed besides PR, but PR does give an indication of going in the right direction.

Thus far I have focused on internal linking, my next step is to shift focus to a good neighbor strategy for external linking. Most linking strategies I have reviewed are stuck in the past. Googles recent patent emphasises the process. The how, where and why you link to a particular site is as important as the link itself. Why? At the macro level the internet's natural state is a dynamic one of constant flux and change, web sites at the micro level must evolve similarly. Of course, evolving relevant content along with relevant links is a top priority for natural SEO.

If any one is interested in forming a "Good Neighbor Network," please let me know. I have some new and interesting ideas and would like to hear from others. Please note my definition: A "good neighborhood" is one that imitates the web and evolves dynamically.

[Real Estate Forum]

I am in! we are going to do this with our blog network but will be 100% any additional efforts from you guys.
Be like the search engines and they will love you! The "open site effect".

[frobn]

These links were posted in another forum. Although, not mentioned in the blog, I think they point to the importance of creating a good neighborhood.

http://blog.outer-court.com/archive/2005-04-18-n17.html

found via http://superaff.com/archives/2005/0...new-seo-method/

[Shimmer]

we will be there tooo..... :)

[Shimmer]

hey guys wzzz uppp

we are still waiting the new forum addreses and how is it going on?
if you can write us we will be happy...

thanks
Burak

[STVP]

Burak,

howz it crackin, CONGRATS on first page MSN for "chandeliers" talk with ya soon. :cool:

STVP

[frobn]

Here is a link to a pdf file pertaining to Googles new trademark (TrustRank) "Combating Web Spam with TrustRank"

http://dbpubs.stanford.edu:8090/pub/2004-17

Here is a quote from the paper that I think clarifies 'good neighbor' as one how takes care in adding links.

"The second technique for trust attenuation, which we call trust splitting, is based on the following observation: the care with which people add links to their pages is often inversely proportional to the number of links on the page. That is, if a good page has only a handful of outlinks, then it is likely that the pointed pages are also good. However, if a good page has hundreds of outlinks, it is more probable that some of them will point to bad pages."

[Real Estate Forum]

Very good source!
I have found that many of those top schools have studied the subject matters and are providing plenty of material online.
Just searching for terms like these http://www.google.com/search?hl=en&q=google+edu can produce some interesting results.
Mike

[San Diego Real Estate]

I am curious if people here are interested in forming a "Good Neighbor Network"

I am completing the internal linking for broadwaykeys.com site. There are over 2000 listings from the MLS with unique titles, meta descriptions and user friendly urls. Google is scanning the site daily and so far recognizes about 500 of the listings. I am tweaking several queries and sitemaps to have all listings recognized. My sites have recently come out of the Google sandbox with PR4 on many pages. I agree with many here that more is needed besides PR, but PR does give an indication of going in the right direction.

Thus far I have focused on internal linking, my next step is to shift focus to a good neighbor strategy for external linking. Most linking strategies I have reviewed are stuck in the past. Googles recent patent emphasises the process. The how, where and why you link to a particular site is as important as the link itself. Why? At the macro level the internet's natural state is a dynamic one of constant flux and change, web sites at the micro level must evolve similarly. Of course, evolving relevant content along with relevant links is a top priority for natural SEO.

If any one is interested in forming a "Good Neighbor Network," please let me know. I have some new and interesting ideas and would like to hear from others. Please note my definition: A "good neighborhood" is one that imitates the web and evolves dynamically.
frobn...We are in...let us know!

[frobn]

My definition: A "good neighborhood" is one that imitates the web and evolves dynamically. It is now evident that Google has gone beyond page rank and moved to the total "linking process." This means that SEO experts and web masters will find it increasingly difficult to manipulate and game Google for advantage in the SERPs. I don't believe that I can over emphasize that linking is important, but the importance has shifted to the process, the how, when, why and where of linking.

The winners of this shift will be sites that join the process. How? There is no one correct way. Here are some of my thoughts and I would like to hear other ideas.

1. have good content and add or change it often
2. have a mix of local, reciprocal and one-way links, both incoming and outgoing
3. move beyond "let's trade links" to how can we make this a creative and relevant link swap.
4. limit the number of links per page. I believe 5 is optimal and over 10 too many.
5. stay away from thinly veiled link-farms calling themselves directories.
6. create an interplay between links and content

Here is an example of creating an interplay between links and content. In my area of So Florida there is a big market for vacation homes. I am going to write a brief page on vacation homes and invite 5 real estate webmasters in similar areas to add content and links to the page.

Please feel free to add or criticize. This is a process there is no ONE correct way.

[Real Estate Forum]

I have personally had the same strategy for 5 years:
If I cannot justify something within the regions of common sense, I will NOT do it!
2 years ago mass linking was the craze and I couldn't get myself to be involved in it. Yes, there were linking opportunities I couldn't pass by and they helped me because the sites I was networking with were relevant, semi-relevant, important sites. I NEVER look at page rank. I look if the site has some rankings and therefor is liked or disliked by the engines. I have also networked with brandnew sites when I had a good feeling about the webmaster.
if you like Google, Google will like you. Every site has access, semi targetted traffic coming in. There is nothing wrong with a San Diego Real Estate Agent to recommend Real Estate Web Sites out of his area. There is nothing wrong with a real estate web site linking to a home decoration or mortgage site especially when the owners don't mind referring business to one another.
That is where the "if you hang with the best, you are the best" saying comes in. Who would you trust if you wanted to find a real estate broker in lets say New Hampshire? A good mortgage broker you know in that area or a real estate agent in Los Angeles who praises him?
Probably both depending on who they are correct?
Google imitates human nature and we should do so as well.
If the search engines are not there yet, the chances of them heading in that direction should be more likely than randomly counting links and PR.

Mike

[lovethecoast]

We'd be interested in something along these lines, but would prefer content pages (4-600 words) with 3-5 links max on them.

I can also help out with three way links.

Thanks.

[Las Vegas Real Estate]

frobn...We are in...let us know!
SD, will you please explain this to me in English so we can get in, too??? Thanks, bro.

[frobn]

SD, will you please explain this to me in English so we can get in, too??? Thanks, bro.

I will try to explain. Google's initial Page Rank paradigm was "Links are good." This created an industry with the sole purpose of circumventing the paradigm from "Links are good" to "Links equal Page Rank" that resulted in a cat and mouse game with Google. To make it difficult for web masters and SEO 'experts', and to maintain the importance of the Link, Google simply shifted the focus from "Links are good" to a new paradigm "The process in obtaining the Link is better."

Good SEO practices anticiapated something like this, so there is nothing new here, except a way to frame the process and make it easier to do. I stated somewhere that to obtain optimal SERP benefit from links you need to 'mimic' a natural process of obtaining links. I was wrong, you can't mimic a process without creating a process. What is the google process? There is no one correct answer. What I am proposing are several different approaches, one of which that I stated above is to create an interplay between linking and content whereby we slowly exchange both reciprocal and one way links with others who put in the effort that will put or keep their sites in the top rungs of the SEs. In other words we will help to lift each other and keep each other there.

I think in concepts, I have several ideas of how to translate the concepts into concrete steps. I would like to join with others who understand the value and make it happen. How? Let's here ideas either publicly or privately.

[judyo]

I would love to be involved with this. I understand the concept but I'd need more exact direction as to how this could be done the best way.

[frobn]

I would love to be involved with this. I understand the concept but I'd need more exact direction as to how this could be done the best way.

Link & Content Based SEO or Creating an interplay between content and links.

Sometime ago I wrote about "Content-Based SEO." Let me now add to this "Link & Content Based SEO." Write several paragraphs of content(100-300 words), for anything real estate related, invite 5-10 other web masters to do something similar and then swap links and maybe some of content with them. Now your link will be embedded on a content rich page on x number of sites. Hey, this is a lot of work. As the old saying tells us, "if you can't stand the heat get out of the kitchen." Ok you get the point it's not going to be easy. Let's make it just a tiny bit easier. You swap links with 5 web masters who in turn swap links with 5 web masters creating a pool of 25 web masters. I do the same, now between us we have a pool of 50 web masters, perhaps with a little duplication. We continue to add to the pool, because we all want to get to the top and stay there.

This is not a far fetched idea. I have observed that many of the top SEO marketers have formed link pools among themselves. Why? Because it is easier to do it as a group than to do it alone. This could put us on an equal footing the largest SEO marketing firms.

[judyo]

Yes, I love the idea of having others create content that can somehow be shared without duplicate penalty. I've seen sites that have invited state or area or town specific content and rewarding the provider with a first link placement. But these were not 5 links a max per page.

I'm very interested in this.

[MaxSinclair]

Love the concept. I'm definitely in. It's going to be hard, for me at least, to find 5 webmasters in the real estate industry though. Multiples of three seem more viable. Would that have any other adverse effect using 3 other than the fact that it takes longer to multiply? On the other hand, if most people can find 3 other easily, then growth may not be so much an issue.

[frobn]

I believe many understand the value of this concept but are waiting for more examples and someone to start.

Recap

The idea behind the concept is to gain external links at a natural pace by creating relevant content with "interplay between the content and links." A full explanation of why this will work can be found in Google's Patent. It is not a "Let's swap links" approach.

Let's have some fun

There is post on the board on the value of misspelled words. I, like many others, feel it is unprofessional to misspell on your web pages. I asked myself if there is a way to take advantage of search engine value of misspelled words while maintaining the professionalism of the site. Combining my thoughts. Why not a content page on misspelled real estate words? My first draft is at: http://broadwaykeys.com/typos.html.

If anyone would like to participate with something similar for their site and have their link included on my site let me know. You can add something as simple as misspellings of your city. The intent is to obtain the number 2-10 links and to add content to our sites.

Others may want to do something on bloopers, whoppers, etc, or more traditional content.

note: I am going to be traveling and visting family over the next week so I man be slow in responding.

[Real Estate Forum]

Have fun, Frank :)
I am getting involved in your agentsonline thread as well even though I was trying to stay away ;)

[frobn]

Have fun, Frank :)
I am getting involved in your agentsonline thread as well even though I was trying to stay away ;)

Thanks Mike.

I made my last relay on that thread several days ago. I said it would be my last because it would be unproductive to continue, ever though it would be child's play to tear his arguement apart. As you said in your post frames are dead, let's move on.

[Real Estate Forum]

It is good to state your opinions and then leave them there for those to read who choose to do so. He came back and was a lot less defensive. Doug seems to like frames and I don't. Since I am the moderator and he is the admin, I will not try to change his mind even though I think the thread has tought me something about the usablitly of frames.

but my believe remains and you have said it well:

Gimme one good reason to use frames?

if there is, I do want to know and that I don't mean sarcastically at all.
Teach me!

[sward]

Hey I am all for a new way to link. I know the old way is going and hate to put anymore into it., Please include me in the deal someone PM me on how to get in gotta run now but count me in! Sward :)

[Jade456]

The times are changing. Sounds like an interesting idea. It will be interesting to see how it turns out.

[Phoenix Realtor]

I'm in too. And, my links pages, or any pages I choose for that matter are not framed.

BTW, I am using frames because that is the way AA is, and AA is wehre I started this long journey so...

Anyways, I've been hearing a buzz over at AA that the frames are going to be gone next update. I can't wait. Though the frames work for me, and the SE's index and assign PR to every single one of my framed pages, I am tired of defending them.

Please PM, or give up details here... I am in.