Patrick Mc
11-02-2006, 11:59 AM
Has anyone ever hired a telemarketing service to work for them? What were your results? Do you feel it was worth the investment?
I have personally made money from cold calling, but I hate doing it and it's an activity that I usually avoid. I'd rather pay somebody to do it if I feel the returns are worth the cost.
One company that I have interviewed claims that their telemarketers are Realtors, and they achieve about a 1% to 2% lead to phone call ratio (500 call usually results in 5 to 10 listing leads). They also claim that, based on the research, 40% of the leads eventually list their home (but not necessarily with the agent that got the lead).
They want $370 for 500 calls plus a $300 setup. They supposedly assume responsibility for Do Not Call Violations.
What are your thoughts?
I have personally made money from cold calling, but I hate doing it and it's an activity that I usually avoid. I'd rather pay somebody to do it if I feel the returns are worth the cost.
One company that I have interviewed claims that their telemarketers are Realtors, and they achieve about a 1% to 2% lead to phone call ratio (500 call usually results in 5 to 10 listing leads). They also claim that, based on the research, 40% of the leads eventually list their home (but not necessarily with the agent that got the lead).
They want $370 for 500 calls plus a $300 setup. They supposedly assume responsibility for Do Not Call Violations.
What are your thoughts?